This week April Fools’ Day was celebrated. The internet was awash with satirical social media posts and humorous news headlines, many of them accompanied by comical AI-generated pictures of surreal and surprising situations. However, deepfake technology is not a laughing matter when it is used for disinformation and criminal activity. How can we counter its illegal and unethical use?
This #CyberFriday we invite you to read the article “Deepfake Influence Tactics through the Lens of Cialdini’s Principles: Case Studies and the DEEP FRAME Tool Proposal” by Paweł Zegarow and Ewelina Bartuzi, PhD. Their paper assesses the psychological influence of fake AI-generated content in the context of Dr. Robert Cialdini’s model of six principles of persuasion and proposes a novel tool for interdisciplinary analysis of deepfakes’ influence – the DEEP FRAME checklist for examining and recording deepfake material. Read the full article on our website: https://www.acigjournal.com/Deepfake-Influence-Tactics-through-the-Lens-of-Cialdini-s-Principles-Case-Studies,201147,0,2.html
ACIG by #NASK